A trademark can be defined as the unique identity that makes your product or service stand out from the rest. The unique identity or presentation can be a symbol, photograph, slogan, word, sound, smell, color combination, or graphics. Most businesses usually look for enrollment of logo or name only. If you have come up with a unique idea or logo, then the only way to protect it as your special individuality is to register it as a trademark. A registered trademark is your company's intellectual property or intangible asset. It acts as a protective cover of the company's investment made in the logo or brand.
Inquire NowThe ‘SM’ or Service Mark symbol is used for the service industry, specifically for service mark applications The SM symbol is used for applications that are filed under class 35-45.
Once a trademark is registered, then the applicant can start using the ® symbol to signify that the trademark is registered and protected from infringement under the Trademark laws.
The ™ symbol is for unregistered trademarks for which the application has been filed. The TM symbol is thus used to indicate that a trademark application exists with respect to the trademark.
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